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1. Ask people to find a hidden link in your ad copy. If they find the
hidden link tell them they will get a prize or freebie by clicking on
it. This will increase the chance that they will buy your product or
service because they will read your whole ad copy.
2. Start a members only web site. Tell visitors what's in your members
only site and what it costs to get access. Offer them a free membership,
if, in exchange they link to your web site, post your banner on their
home page or agree to advertise your web site in their e-zine for a set
period of time. Usually they will agree to the free advertising to save
money. This is a powerful way to get free advertising.
3. Want a popular discussion board? This technique is based on the
number of postings made by any one person. You could give away a free
product or service to any person that posts ten or more messages on your
discussion in a month. It could be a free e-book, report, e-mail
consulting etc. Just keep track of everyone's postings each month. This
could also work for e-mail discussion lists.
4. Give your visitors an instant article directory. Tell your visitors
they can instantly add a free article directory to their web site by
linking to yours. Just place your ad or banner ad on top of the article
directory for your main product or service. All those links can add up
to a large amount of traffic for your web site.
5. There a millions of web sites on the internet. Instead of marketing
your web site as a web site. Market it as a free web book. Design your
web site with a title page, table of contents, chapters, etc. Just place
your ad or banner for your product or service on the top of each web
page.
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