FAST Search has made some recent
announcements which indicate that its focus will increasingly
be on the enterprise and middle-range site search market.
Recently-announced FAST PartnerSite is a site search product
which competes with companies like Google, Atomz, and Searchbutton
for the business of small- to mid-sized web sites. Priced
at $100 per month, the service offers key side benefits:
daily re-indexing, and guaranteed site spidering and placement
of all pages in the FAST whole web index, which powers several
portal partners including AlltheWeb and Lycos Search. The
upshot is: the product is a bit more expensive than some
of the low-end and free options on the marketplace, but
very competitive with middle-priced products such as those
offered by Google and Atomz. And the guaranteed inclusion
in the Lycos index can be considered a plus.
According to Stephen Baker, FAST's PartnerSite Product
Manager, webmasters should appreciate the "super scalability"
of the search product along with the benefits of 24-hour
refresh and guaranteed inclusion in the whole web database.
FAST is also targeting the high end e-commerce sites that
require site search capability, recently renewing an agreement
to power IBM.com in 25 languages (FAST can work in 46 languages).
According to Tom Wilde, FAST's VP of Marketing and Channels,
consumers are today undergoing a transition from surfing
to task-driven online sessions. In this context, site search
capability is essential. Global 2000 companies have special
requirements and are less price-sensitive than others. "They
aren't going to write a blank check," says Wilde. "But
they are primarily concerned about whether you can meet
their functionality requirements."
Those who have watched the search engine scene will know
that FAST has always focused on technical robustness and
scalability. It truly does search an enormous database of
URL's quickly - with its enormous index of the entire Internet
offering a showcase of this capability. Its algorithms for
determining page relevance may be less cutting edge, but
this issue should not be as apparent when searching a company
web site as opposed to the 'net as a whole. At least one
large customer, IBM.com, has decided that the combination
of features and price for the FAST site search product is
a good fit for them.
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